Increased Exposure
It should come as no surprise that almost every company whether big or small, will have either considered making their own Facebook page and Twitter profile or are currently running them successfully as part of their business operations. When your company projects itself through social media, your customers can easily keep track of updates and better yet, can easily recommend your company to their friends and family simply with a click!
Developing Your Loyal Fans
It does every website good if the reader is loyal or better yet, a constant paying customer! However, standard websites do not normally allow for easy identification of who your most loyal customers or fans are. With a Facebook profile, every single user who “Likes” your company’s page can be considered loyal as they have already shown that they would be interested to follow your company from here on! If that isn’t confirmation of loyalty, then I don’t know what is.
Reduces Your Overall Marketing Costs
Social media is a very powerful tool and platform that can be used to aid in the growth of one’s company. When used effectively, it is without a doubt one of the world’s most powerful marketing tools and it costs nothing to create a Facebook page or a Twitter profile for your customers to follow. Advertising on any other main stream media such as on the radio, television and major newspapers are sure to run up your marketing bill. So save yourself some money, and hop on to the social media platform today!